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Hi! I'm Chen


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I am a Agile Project Manager/SCRUM Master who specialises in Digital projects, with knowledge of UX/UI and User Centered Design

Recent Projects

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AT ACM - 2020

Digital Subscriptions 

Embedding Agile framework and led the implementation of paid subscriptions of 42 regional sites now worth approximately $10 million in revenue. 

  • Agile, SCRUM, UX/UI, BA, Plan, Prototype, BDD

AT ACM - 2019

Google Digital News Initiative  

Partnering with Google and Echos, a three-day workshop applying design thinking in the real world.

  • Design Thinking, Agile, GNI

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AT ACM - 2019

Canberra Times Content Migration 

Led the migration of the Canberra Times regional site on to a new Database and CMS.

  • Migration, Prioritise, Database, Taxonomy, Plan, Test

AT ACM - 2019

Google Accelerated Mobile pages 

Partnering with Google, overseeing the integration of Google AMP as a prototype to improve load speed and reader experience on our sites. 

  • Google AMP, Prototype, UX, Performance 

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AT ACM - 2018

Facebook Instant Articles

Similar to Google AMP, working with FB and integrating with a 3rd party CRM provider, I led the Instant Article project to increase user engagement on the Illawarra Merucy FB page.

  • Facebook Instant Article, Agile, Plan, Implement, Test

AT ACM - 2017

Website Redesign

Coming in midway, led the web redesign of approx 140 regional newspaper sites.

  • Agile, SCRUM, UX/UI, Plan, Delivery, Test Automation

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AT Lion Nathan - 2016

Little Creatures Hong Kong

Coordinating with property, infrastructure and legal teams in Hong Kong, led delivery and launch of the B2C eCommerce site.  

  •  B2C, Plan, UX/UI, Plan, Payment Gateway, WordPress

AT Lion Nathan - 2016

Modern Curation

Joined project midway, led delivery of marketing and supply chain integration of a multi million B2C eCommerce site.

  • B2C, Plan, Marketing, Plan, Payment Gateway, 

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AT IAG - 2015

NRMA Business Insurance 

Assisting the business with transition to Agile, led requirements gathering, testing and onboard Product Owner with Agile framework. 

  • Agile, SCRUM, UX/UI, BA, Training, Testing, Product Owner

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